Crazy Egg is Cracking! – Website Heatmap Tool
posted in Affiliate Tools |
As an affiliate we should be continually looking at what our users / vistors are habitually doing on our websites, by analysing statistics & tracking conversion rates & then optimise these sites accordingly to try and enhance these figures & user experience, however this is often a trial & error exercise requiring much patience & quantify of data to batch test theories & principles.
However, there is one powerful application / tool we have given a trial to which I think it is absolutely Cracking, where it allows me to actually visualise what my users are doing in the form of a Heat Map for any given web-page. It’s called Crazy Egg.
- We can test different versions of a web-page to analyse which works better.
- Discover which ad placement provides the best results.
- Find out which design encourages visitors to click deeper.
- Analyse CTR’s (Click Thru Rates).
- Establish whether the web-page is rich enough in content to improve user experience.
- In conjunction with the all the aforementioned, leads to definite improvements in the optimisation of a website, improving it’s monetisation & ROI (Return on Investment).
- Plus it’s quite fun interpreting the results & making inferences from them.
For us Crazy Egg does have the WOW factor & will absolutely blow your mind away.
Quote: Crazy Egg – “Track, Evaluate, and Improve Your Site”
