Moose on the Loose

What exactly is the deal we affiliates reiceive on commission and are you entirely sure? This was discussed in general conversation many moons ago and unfortunately there is still lack of clarification generaly in the marketplace.

Scenario: A customer makes a purchase and the affiliate is duly rewarded a % percentage commission, but a % of what?

Is it the total gross value (including vat) of the item(s) or the net value (without vat) of the items(s). Does the affiliate receive commission on the delivery / postage or gift wrapping charges if applicable which are subsequently added to the shopping cart / basket? It seems there is a possible number of permutations & combinations.

Is there a mis-sell, where the affiliate correctly or incorrectly presumed it was a % of the total value of the basket OR on the flip side are merchants double paying on vat or paying additional increments of commission they shouldn’t be.

I really do think that in this day and age it’s about time this is re-addressed and proper clarification if provided on the merchant information pages of all networks.

I will leave my buddy Clarke to give you more details on this confusion over on his blog

Clarke’s Affiliate Marketing Blog – Not All Commission is Equal

This entry was posted on Sunday, March 25th, 2007 at 2:17 AM and is filed under Affiliate Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.