The Naughty Step
posted in Affiliate Marketing |
As an addition to my personal network league table which can currently be viewed in the left hand column, I shall soon be introducing a new one, appropiately called “The Naughty Step”, especially for merchants. This is geared towards merchants whom we deem problematic for one reason or another & could be included for a multitude of reasons e.g. continual poor tracking, lack or remuneration from lost tracking, personal conflicts, draconian t&c’s or keyword policies, poor commission rates, short notice program closures, 0% commission rates or the way they may have treated other affiliates who we are supportive of to achieve satisfactory resolution to their problems.
Rather than descending down the fold which often is the case on a blog or more noticeably on a forum, the league table will be a permanent feature. Not only that, the time stamp on the blog entry will be constantly changed so that it will remain on the homepage of the blog as a gentle reminder.
For those of us who have children, though not necessarily practise depending on your perspective, or even was invoked upon yourself when you were a child, you may well be familiar with “The Naughty Step” in relation to it being adopted whether right or wrong as part of the parenting skillset.
A Balance In The Force
By the same token however, and to balance out, we shall be introducing one for merchants we rate highly & would like to bring to the fore, please note though we are not seeking advertisements or complimentary gifts to appear on there, so please may I make that absolutely clear that our opinion cannot be influenced with gold, frankincense, and myrrh!!!
I am still looking for a catchy phrase for this particular league table, whilst my creative juices are suffering from a high viscosity this afternoon, thus they are not particularly flowing as fast as they normally do, the only two options I have tamely conjured up so far are “Fill Your Boots” & “Milk The Fat Cow”. If you have anything more appropriate please comment below.
If you have any suggestions of merchants who should appear on the “The Naughty Step”, then please tell The Moose.
Here are just a few who shall be appearing on “The Naughty Step” and in no particular order.
Dixons, WH Smith, Waitrose Entertaining, BT Broadband, DVD.co.uk, British Airways, Barclaycard, Play.com, Game, Woolworth’s, PC World, Currys, Toys R Us, eDirectory, John Lewis, Choices UK, Waterstone’s, Virgin Mobile.
Future Blog: This shall be about my personal views on the IAB Affiliate Marketing Council & including a synopsis of comments from other affiliates as well.
